I’m a Marketer, Manager to Content-Creators, and Consultant, based out of Gangnam-Gu, South Korea and Orange County, CA.
Hello,
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With a passion for all things business, I am dedicated to my career and work ethic, accumulating over 8+ years of experience in Management and Marketing.
As a seasoned professional, I highlight my expertise in marketing and lifecycle for both B2B and B2C products and services. I enjoy the dynamic relations and embrace challenges that arise with humility and collaboration. I excel in market research and am proud to have a deeper understanding of entertainment, social media, merchandising, manufacturing, and electronics in the U.S. and Asia.
I provide solutions and represent strategies in commerce, branding, and through consulting. an eye for opportunity. I work with a variety of different industries, including architecture, film, CPG, and corporate bonds. Currently, I manage talent and content creators on various platforms, and my goal is to organize responsible and accountable media across multiple channels. By bridging brand deals and data-driven metrics, I aim to create an inclusive space for brands and businesses to scale and maintain a healthy work-life balance. Additionally, I excel in automation and introduce marketing software solutions to help with my marketing and management operations. On the side, I manage inventory across two e-commerce stores while reducing operational costs and maximize the ROI of each marketing campaign. I actively participate in consumer relationships and utilize tools to ensure that I retain the “human element” of business.
저의 한국어를 사용하는 파트너와 클라이언트 여러분, 저희는 같은 접근 방식을 담아냅니다~
커머스, 브랜딩, 컨설팅을 통해 솔루션을 제공하고 전략을 제시합니다. 기회를 보는 눈. 저는 건축, 영화, CPG, 회사채 등 다양한 산업 분야에서 일하고 있습니다. 현재 다양한 플랫폼에서 인재와 콘텐츠 크리에이터를 관리하고 있으며, 여러 채널에 걸쳐 책임감 있고 책임감 있는 미디어를 조직하는 것이 목표입니다. 저는 브랜드 거래와 데이터 기반 지표를 연결함으로써 브랜드와 기업이 건강한 일과 삶의 균형을 확장하고 유지할 수 있는 포괄적인 공간을 만드는 것을 목표로 합니다. 또한 저는 자동화에 탁월하며 마케팅 및 관리 운영에 도움이 되는 마케팅 소프트웨어 솔루션을 소개합니다. 한편으로는 운영 비용을 절감하고 각 마케팅 캠페인의 ROI를 극대화하는 동시에 전자상거래 매장 두 곳의 재고를 관리합니다. 나는 소비자 관계에 적극적으로 참여하고 비즈니스의 "인간적 요소"를 유지하기 위해 도구를 활용합니다~
In addition to my professional career, I am proactive in learning as much as I can to be a value add. This includes several programs, including:
Software Product Management, from the University of Alberta
Google’s Digital E-commerce and Marketing, Project Management, & Project Planning
Meta's Marketing Analytics
Intuit’s Accounting Program & more
-Testimonials-
“Having Phillip be a part of Non Fungible Films has infinitely helped keep our community of film enthusiasts, entrepreneurs, and fans engaged, informed, and connected. His contributions have greatly enhanced the overall experience and value of our community.”
“When my business was struggling, Phillip stepped in to assist with our marketing. Rather than taking control, he gave good guidance and expertise, helping myself and our team to better understand the process of building a strong and impactful brand. ”
“I’ve known Phillip Joo for over 10 years. He’s competitive and curious which is something I admire in a person. Good manners and an honest character are also important qualities that Phillip possesses”
“Out of all the agencies to dm me Phil is the most committed to my vision by far. His work ethic in every deal raised the bar for my brand. We spent 2 hours breaking down contracts and setting up my deck. Always following through.”
“Phillip Joo has been apart of our Community, Security, Online Management team. He’s a hard worker, full of personality, and busting with innovative ideas. It was a pleasure to have you working with us at CGM Management!”
“I was impressed by your entrepreneurial characteristics and initiative, best of luck to you”
“Phillip was exceptionally helpful when Medipines transitioned from a Respiratory Monitor to a CardioPulmonary Diagnostic Support Tool. He stayed behind on many occasions and handled our marketing to achieve leads and GTM collateral”
“I was nearing the point of quitting content bc of my mental health. Finally meeting you and structuring my schedule and partnerships did a number on my productivity. Super grateful!!”
“Phillip is a true walking encyclopedia! His breadth of knowledge is truly impressive, and he is always willing to share it with others. When he joined our board, we were interested in the wealth of experience and insight he brought with him. ”
"My marketing philosophy is “human” centered. The success of both the project and the team requires a rigorous attention to detail with a balance of compromise. Rather than adhering to a workflow that fits my comforts, I prioritize working with stakeholders to create a process that aligns with the organization's goals and effectively supports them. I am committed to ongoing evaluation of new methodologies, regularly checking in to ensure its effectiveness for the end product and in-house team.
I believe in being flexible and adaptable in order to find the approach that works best for the unique needs of each project and team”
Marketing Philosophy
Management Philosophy
“I believe that effective management practices require a balance of strategic planning and agile decision-making with a human aspect. I strive to create a comprehensive vision and set of attainable goals, while also being flexible and adaptable in the face of changing circumstances.
I prioritize clear communication and collaboration in my work, aiming to furbish any disconnect between my client and team, enhancing a transparent and inclusive culture. By promoting a strong team dynamic and encouraging a sense of ownership among team members, I believe we can achieve excellent results and continuously improve our performance.”